Unit 1
Unit 1 Big Bucks the Easy Way
Teaching Time: 6 hours
Students’ Level: Seniors of English major
Teaching Objectives:
1. Help Ss get to know the lesson “No pains, no gains” and there is no “big bucks
the easy way”.
2. About the text, Ss should grasp the text content, text structure, basic
vocabularies and required grammar points of the section.
Words: cash, echo, competitive, leisurely, pain, sour, finance, marvelous, party,
stack, cram, harm, minimum, range, thoughtful, deadline, inform,
normally, sale, trash, delivery, inquire, odd, shrink
Phrases & Expressions: pull up, a piece of cake, even as, know better than, be
at, make a dent, cut into, have no business, settle for, settle one’s account,
quite awhile, draw attention to, for sale, for rent, be done with, may as
well
Grammar: p15
3. About the reading, Ss should learn avoiding vocalization and inner speech.
4. About the writing, Ss should learn word choice..
5. About the listening, Ss finish the Unit 1 directed by teacher.
Teaching Procedures:
I. In the United States of America, family background or personal influence plays a much less important role than in many other societies. Anyone who wants to become successful has to rely mainly on his own efforts. That’s why many - 1 -
American parents encourage their children to do part-time jobs while studying in college or even in high school. In this story, for instance, the two college sons have t develop management skills quickly in order to get their work done. They have to learn cooperation, teamwork, efficiency and business ethics in order to meet the real world’s deadlines. And the two youngest sons have also to learn that “you are never done with books”, because books teach us knowledge and theories which are as important as, if not more important than, practical experience.
1. Background information
1) Montgomery Ward
He is an American merchant who established the mail-order business that bears his name in 1872.
He was born in Chatham, New Jersey, USA in 1843 and died in Highland Park, Illinois, USA in 1913.
His policy in doing business is “Satisfaction guaranteed or your money back”.
Montgomery Ward & Company is a United States retail and mail-order concern. Across the United States the company has more than 500 retail stores and 700 catalog stores. The company was founded as a mail-order business in Chicago in 1872 by A. Montgomery Ward, who adopted the policy “Satisfaction guaranteed or your money back”. The first retail store was established in 1926. Today, Montgomery Ward & Company ranks as the second largest mail-order firm in the world.
Sears Tower: Erected between 1970 & 1974 for Sears, Roebuck and Company, the Sears Tower opened in Chicago, Illinois; with 110 stories and 443m\1, 454 ft high, it was the world’s tallest office building until 1996.
- 2 -
2) Minimum Wage
The minimum wage is the smallest amount of money per hour that an employer may legally pay a worker.
It is fixed by law, agreement, or other means.
In the United States, minimum wage laws are made by the federal government and state and municipal governments.
The Fair Labor Standards Act of 1938, established a minimum wage of 25 cents an hour.
By 1991, the minimum wage reached $ 4.25 an hour. And by Sept. 1997, it had reached $ 5.15.
2. Warm-up questions
1) Do you depend on your parents financially?
2) Is it easy to earn money by working part-time?
3) Are there any easy ways to make much money?
3. Key words and expressions:
New words and old word
Teacher students
(old words or expressions) (new ones)
U.S. dollar buck
Door handle doorknob
Unhurried leisurely
Relaxed leisurely
Profitable lucrative
Sent out deliver
Endure live with
Beg panhandle
- 3 -
Tell inform Fill cram Tie band Increase
Extra money
Part
A path
An easy job
Pay
Have no reason
Come to terms with
Strange
Money
Finish
English and Chinese phrases
Teacher(Chinese) 考虑 总是 可以容忍 令我痛心 易如反掌 壮汉 干快些 好几卡车的 百货商店 廉价商店 小杂货店 reproduce bonus section walk a piece of cake settle have no business settle for odd finance be done with Students( English) look into all the time live with it pains me a piece of cake a big guy get busy truck loads of department store a dime store drug store - 4 -
汽车行 auto store
外卖餐馆 takeout restaurant
提高嗓门 voice rises
超过极限 out of the range of
恍然大悟 work a profound change in 教会某人做人 work a profound change in
one’s personality
经过调解 in mediation
结账 settle the account
劳务支出 labor cost
相同数额 a like amount
托某人做 enlist sb. To do
1. Ss have the silent reading on the text (10 mins)
2. Text and questions for discussion
Lines 1-9
1. what did the father tell his college sons to think about?
(to deliver bags of magazines to make some of their own money.)
2. what was the father worried about?
( the sons would become used to or feel content with living by asking for money all the time.)
Lines 10-22
1. why did the mother phone the father?
( she wanted him to know what was going on at home.)
- 5 -
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